
creative leader + experiential strategist
from first spark to unforgettable execution…
I’m an experiential marketer with 15+ years of experience driving strategy and shaping ideas into headline-making, culture-shifting, conversion-driving brand experiences.






tech
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luxury
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sports
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beauty
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entertainment
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fashion
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creators
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tech • luxury • sports • beauty • entertainment • fashion • creators •
capabilities
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Brand Vision
I help brands find their voice and actually use it. No generic jargon or soul-sucking decks, just clarity that connects.
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team building
I mentor global creative teams to lead with imagination and deliver with precision. Less micromanaging, more magic-making.
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Data Driven approach
I take what people want (and what they don't say out loud) and turn it into ideas that stick, scale, and spark.
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GTM & Campaign Strategy
I connect the dots so the work actually works. Brand, product, content, experience, it’s all part of the same story.
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Creative Direction
I craft ideas through a clear creative lens that balances storytelling, strategy, and brand integrity. No cookie-cutters here!
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Thought Leadership
If I’m on stage or behind a podcast mic, we’re getting into the good stuff where brand, story, and experience collide.
impactful
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award-winning
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immersive
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Bold
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impactful • award-winning • immersive • Bold •






Let’s
Collaborate
I’ve led global experiential strategy at TikTok and award-winning campaigns at Industria Creative, blending strategy, storytelling, and a whole lot of creative risk.
I’m the kind of leader who gets people hyped to try things they’ve never done before and supports the hell out of them while they do it!